twitter, social media, followers, social network

How I increased my Twitter followers by 1800%

I’m going to hold my hands up here and say I didn’t really actively use Twitter 2 months ago. As as marketer that’s obviously embarrassing. Flash back to Christmas 2013, one eye on Eastenders, the other on Twitter, I set about getting up to speed with the power of this blue bird so I could…

video, websites, marketing

5 Reasons Looks Are Important. On Websites Anyway

There are some websites that make you curl back in horror. And others you can almost hear the heavenly chorus of angels sing as it flows onto your screen. So when it comes to websites I’m unapologetically superficial. As well as having an effective  layout, websites with compelling visuals and media typically see higher amounts…

Essentials for Your Website Lead Gen

Want to generate more inbound leads from your website? Or are you just starting out and looking for some pointers? Here are 5 simple ways you can boost inbound lead generation by paying attention to the copy on your website. And of course some leads. Relevance It enhances your credibility, and Google likes it. That…

Lead Generation Success: Websites

When it comes to marketing externally, your website is your shop window. Part of an integrated marketing mix, your website is one of the best platforms to showcase to your target market who you are and what you’re about. You want people to search you out, stop at your eye-catching display and venture in to find…

5 tips for going into the unknown

A few years ago I was approached to setup digital marketing as function in its own right for an events company. I would be responsible for their digital marketing lead gen and launching an in-house marketing agency. Great! This was truly unique, no-one had ever done it and I had a blank canvas on which…